Since the 1980s, organizations have engaged in digital transformations by coordinating, automating, and outsourcing productive activity. Client-server architectures replaced mainframes, revamping supply chains and promoting decentralization. Enterprise Resource Planning (ERP) and Customer Relationship Management (CRM) systems automated administrative processes. Technological shifts to cloud and SaaS have changed software evolution and the economics of renting versus owning. Machine learning and artificial intelligence uncover patterns that drive new products and services. During the Covid-19 pandemic, virtual interactions replaced physical interactions out of sheer necessity and it acted as a catalyst to promote digitalization within businesses. Despite years of discussion, understanding what digital transformation means for established companies remains a daunting challenge. Organizations facing the dilemma of digital transformation feel pulled in many different directions, with competing demands from IT, human resources management, marketing, sales, and operations. Digital transformation is all about identifying and changing where value is created, and how your business model is structured. To thrive in a digitized universe, merely tweaking the management practices that led to past success will not be enough. We need to evaluate the strategic implications of digital disruption and create a future-proofed digital business model. The international conference will help provide participants with a platform to demonstrate their ideas about future trends with respect to the ongoing inculcation of digitalization in business, management, and technology. Further, this conference explores ideas on how new and existing business models and strategies can be improved through the introduction of technologies and digital systems.

Submission Guidelines

All papers must be original and not simultaneously submitted to another journal or conference. The following paper categories are welcome:

Topics of interest for submission include, but are not limited to:

• Track 1: Digital Technology in Management (AI, Big Data, Blockchain) ● Artificial Intelligence ● Big Data Analytics ● Machine Learning and Natural Language Processing ● Textual, Visual, and Auditory Analytics ● Crowdsourcing, Blockchain Technologies and IoT ● The integration of Digital Technologies in MSME and Small Scale Industries
• Track 2: SmartTech, FinTech, EdTech ● SmartTech ● FinTech ● EdTech ● Behavioural Finance ● Financial Modeling ● Investor’s Behaviour and Psychology
• Track 3: Sustainability (Circular Economy, Entrepreneurship, Marketing, Operations and Human Resources) ● Entrepreneurship: advantages and challenges ● Sustainable Marketing, E-Marketing and Green Marketing ● Sustainable HRM, E-HRM and Green HRM ● Sustainable Supply Chain, E-Waste and Green Operations ● Circular Economy, Circular Supply Chain, Renewable Resources ● Renewable Energy, Frakking issues, Clean Energy and Climate Change Crisis ● Sustainable Business Development in MSME organizations
• Track 4: Digital Services, E-Government, E-Governance ● Chatbots and their immediate influence on business strategies ● ChatGPT and OpenAI ● Information-Delivery Platforms and Community Forums ● Legal Issues with Cryptocurrency and E-Governance ● E-Government's feasibility ● The challenges and advancements in MSME E-Governance 4
• Track 5: Tourism, Hospitality and Cyber Security ● COVID-19 and Digital Tourism ● Tourism and Hospitality ● Business Ethics for Tourism Industry ● Cyber Threats and Cyber Security ● Online Privacy, Bullying and Mob Mentality ● MSME and Hospitality and Tourism
• Track 6: Business Intelligence, Business Analytics and Strategic Enhancements ● Financial Analytics ● HR Analytics ● Marketing Analytics ● Data Science and Data Analytics ● Business Decision Making and Technological Interventions ● Business Intelligence and Cyber Intelligence ● Misinformation, Disinformation and Online Identity Theft ● Issues of Business Analytics and Intelligence in MSME Sector
• Track 7: Social Media and Communication ● Social Media Analytics and Social Network Analytics ● Over-the-top (OTT) Platforms and their impact on larger culture ● Opinion Leaders on Social Media ● Online Communities: Echo Chambers or De-Facto Town Halls ● Clickbaits and Influencer Journalism ● Social Media and MSMEs
• Track 8: Neuroscientific applications (Neurofinance, Neuromarketing, Neuropsychology) ● Neurofinance ● Neuromarketing ● Neuropsychology ● Emotional Intelligence ● Dopaminergic Mediation to Social Media Addictive Behaviours ● Attentional Biases, Attribution Biases and Personality Afflictions ● The state-of-the-art Neuroscientific breakthroughs in MSMEs

Submission Guidelines

• Research papers should be original unpublished works that follow the conference theme;
• Word limit would be 200 to 250 words for structured abstract and 6,000 to 10,000 words for research paper;
• The structured abstract should specify the research objectives, methodology, and major findings;
• Suggested structure of the research paper: Introduction, Review of Literature, Research Gap, Research Methodology, Major Findings, Contributions of the study, Limitations, and Scope for Further Research;
• The text should be written in A4 size, Times New Roman, font size-12 with 1.5 line spacing;
• The reference style should be APA (6th edition).

Committees

Program Committee

• Dr Narendra Mohan Mishra, Dean-FMS
• Dr Shardul Shankar, Assistant Professor
• Dr. Swati Bhatt, Assistant Professor
• Dr. Ruchi Tripathi, Asst. Professor
• Dr. Vishal Kulshrestha, Asst. Professor
• Ms Priyanka Tyagi, Research Scholar

Organizing Committee

• Dr Narendra Mohan Mishra, Dean-FMS
• Dr. Gopal Bihari Saraswat, Associate Professor,
• Dr. Ajay Jain, Associate Professor
• Dr Shardul Shankar, Assistant Professor
• Dr. Swati Bhatt, Assistant Professor

Advisory Committee

• Prof. Piyush Swamy, University of Cincinnati, Ohio, USA
• Prof. Juniati Gunawan, Trisakti Sustainability Center, Trisakti University, Jakarta, Indonesia
• Dr. Rajeev Dwivedi, Eastern Washington University, Cheney, Washington, USA
• Prof. Xie Bo, School of Management and Economics, Kunming University of Science and Technology, Kunming, China
• Prof. Dr. Adilson Carlos Yoshikuni, Mackenzie Presbyterian University, São Paulo, Brazil
• Dr. Ganesh Dash, Saudi Electronic University, Riyadh, Saudi Arabia
• Prof C Rajshekhar, Central University of Hyderabad, Hyderabad, India
• Prof. Ranjit Singh, Indian Institute of Information Technology, Allahabad, India
• Dr. R.P. Mahapatra, Dean, SRM Institute of Science and Technology, Delhi-NCR Campus, Ghaziabad, India
• Dr. Dhowmya Bhatt, Dean -IQAC, SRM Institute of Science and Technology, Delhi-NCR Campus, Ghaziabad, India

Contact

All questions about submissions should be emailed to i4sbd.fms.srm@gmail.com