Digital Product Pricing Algorithm Development

EasyChair Preprint 2929

Abstract

This article discusses the problem of pricing digital products related to the specifics of their creation, promotion and implementation. There is a lack of research on the development of pricing methods for digital products. The authors analyze the classical approaches to pricing, highlight and supplement the factors influencing pricing, accompanying the processes of creating, promoting, selling digital products. Based on the selected factors, taking into account the features of the implementation of digital products, an algorithm for their pricing is proposed. The algorithm developed by the authors can be used to develop a digital product pricing tool for companies or projects in the early stages of development.This article discusses the problem of pricing digital products related to the specifics of their creation, promotion and implementation. There is a lack of research on the development of pricing methods for digital products. The authors analyze the classical approaches to pricing, highlight and supplement the factors influencing pricing, accompanying the processes of creating, promoting, selling digital products. Based on the selected factors, taking into account the features of the implementation of digital products, an algorithm for their pricing is proposed. The algorithm developed by the authors can be used to develop a digital product pricing tool for companies or projects in the early stages of development.

Keyphrases: Pricing, costs, digital product, pricing algorithm, pricing policy, value formation

@booklet{EasyChair:2929,
  author    = {Andrey Bombin and Parviz Magerramov and Liubov Silakova and Aleksei Shchekoldin},
  title     = {Digital Product Pricing Algorithm Development},
  howpublished = {EasyChair Preprint 2929},
  year      = {EasyChair, 2020}}